MedCruise President Carla Salavadό was among the keynote speakers of Tenerife Cruise Forum, held on June 18th, 2015, in Santa Cruz de Tenerife.
Carla Salvadό described the current state of the cruise industry in the Med and its adjoining seas, explaining how cruise port associations contribute to the promotion of destinations and the development of good relations among the cruise industry stakeholders, while highlighted the need for involving the whole value chain to respond to the current challenges.
MedCruise port member representatives including Airam Diaz Pastor, the director of the organisers Tenerife Ports, Lotfi El Ajmi, Tunisian Ports and Alexandra Mendonca, Ports of Madeira, actively participated in the discussions explaining the ‘seasonality trends in cruise destinations’ and highlighting the importance of cruise port associations for the ‘promotion of European cruise ports’.
Among the conclusions of the Forum was the need for extension of the cruise season in the region, while it was highlighted that the cruise ship crews form a great influence for the promotion of the cruise destinations.
