For three days, North Sardinia turned to the centre of discussions regarding cruise development in the Med and its adjoining seas, as the 47th MedCruise General Assembly, and related activities, took place in Olbia, from 14-17 October 2015.
The event was followed by 120 participants, including 10 cruise lines representatives, with international press journalists also joining the discussions.
Cruise industry professionals and port executives discussed the latest developments in the sector, focusing their implications and prospects of cruising in the Med and its adjoining seas.
Among the topics were the current state of the cruise industry, the joint efforts of MedCruise members to effectively promote the Med in new markets and China, the ways that the on-going Pan-European Dialogue between cruise operators, ports and coastal tourism stakeholders, might facilitate the advancement of cruising in the Med.
Participants were also briefed on the progress of the Travel Agent Project that is jointly progressing by CLIA Europe and MedCruise, and is expected to be officially launched within November 2015.
During specialised interactive Workshops, MedCruise members along with our esteemed cruise line guests, discussed the best practices to ‘Manage Activities in the Port’, searched for ways to optimise ‘Relations with other Actors’ and explored the best ‘Policies and Practices to Promote Cruising’ in the region.
In line with the MedCruise tradition, all port and associate members had a first class opportunity to attend these interactive Workshops but enjoy in total five hours of B2B meetings with 10 cruise line executives and international press representatives.
The prelude of the event was the Mediterranean regional meeting of the pan-European dialogue between cruise lines, port, and destination stakeholders, which was organised by the European Commission at the eve of the MedCruise General Assembly – emphasising further the importance of the MedCruise events for all stakeholders in Europe and beyond.
The excellent organisation and the unique hospitality of North Sardinia Port Authority, added to the satisfaction of MedCruise members, who returned home looking forward for attending the next MedCruise General Assembly.
